SCENARIO 5-7 A Consulting Firm That Surveyed Consumers' Holiday Shopping Behavior Found

question 157

Short Answer

SCENARIO 5-7
A consulting firm that surveyed consumers' holiday shopping behavior found that the percentage of
consumers from the U.S., Canada, and China who said that they planned to spend more on holiday
shopping were 40%, 34% and 73%, respectively. The survey also found that the percentage of
consumers from the U.S., Canada, and China who said that they were willing to share personal
information with retailers in order to receive personalized offers from retailers were 55%, 46% and
72%, respectively. Suppose you randomly select 5 consumers from each of the three countries.
-Referring to Scenario 5-7, the probability that all 5 consumers from Canada plan to spend more
on holiday shopping is ________.

---

Definitions:

Intellectual Stimulation

The degree to which a leader challenges assumptions, takes risks, and stimulates followers to be creative and innovative.

Individualized Consideration

An aspect of leadership where a leader attends to the needs of each follower, acting as a mentor or coach and listening to their concerns and needs.

Charisma

A compelling attractiveness or charm that can inspire devotion in others, often seen as a characteristic of leaders.

Charisma

A personal quality that gives an individual influence or authority over large numbers of people.