SCENARIO 1-1 The Manager of the Customer Service Division of a Major

question 105

Multiple Choice

SCENARIO 1-1
The manager of the customer service division of a major consumer electronics company is interested in determining whether the customers who have purchased a Blu-ray player made by the company over the past 12 months are satisfied with their products.
-Referring to Scenario 1-1,the possible responses to the question "What is your annual income rounded to the nearest thousands?" are values from a

• A)discrete numerical variable.
• B)continuous numerical variable.
• C)categorical variable.
• D)table of random numbers.

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Definitions:

Double-blind Procedure

A research method in which neither the participants nor the experimenters know who is receiving a particular treatment, to prevent bias.

Memory-enhancing Drug

A memory-enhancing drug is any substance that is claimed to improve memory, cognitive function, or facilitate accelerated learning.

Research Participants

Individuals who take part in a scientific study or experiment, contributing data through their responses or behaviors.

Psychological Therapy

A treatment method for mental and emotional disorders which uses psychological techniques designed to encourage communication of conflicts and insight into problems.