Examlex
Answer the question.
-A parcel delivery service lowered its prices and finds that it has delivered twice as many
parcels this year as it did last year. To illustrate this fact, the manager draws a pictogram as
shown below. Each cube depicts a parcel. The side length of the "parcel" on the right is
twice the side length of the "parcel" on the left. Why is this pictogram misleading? What visual impression is portrayed by the pictogram?
Salience
The quality of being particularly noticeable or important; in economics, it refers to how prominent or relevant a factor is in decision-making processes.
Framing
The concept of how choices are presented or "framed" can significantly influence decision-making processes.
Value Signal
An indication or measure that suggests the economic worth or utility of a product, service, or asset to consumers.
Credible Signal
An action taken by a party to demonstrate its ability or intention in a way that can be trusted or believed by others.
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