The Probability That a New Advertising Campaign Will Increase Sales

question 1

Multiple Choice

The probability that a new advertising campaign will increase sales is assessed as being 0.80.The
Probability that the cost of developing the new ad campaign can be kept within the original
Budget allocation is 0.40.Assuming that the two events are independent, the probability that the
Cost is not kept within budget or the campaign will not increase sales is:

• A) 0.12
• B) 0.32
• C) 0.68
• D) 0.88

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Definitions:

Hydro Dams

Large structures built across rivers or streams to control water flow and create reservoirs for hydroelectric power generation, irrigation, or flood control.

Nonrenewable Resources

Natural resources that cannot be replenished at the same rate as they are consumed, including fossil fuels, minerals, and certain groundwater.

Renewable Resources

Natural resources that can be replenished over short periods of time, such as solar energy, wind energy, and biomass.

Net Energy

The difference between the energy expended to harvest an energy source and the amount of energy gained from that source.