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The Chapter 2 Strategic Focus indicates that producing and selling "green" (i.e., environmentally friendly) products is one way that companies have responded to pressures from the physical environment.
Primary Reinforcer
A stimulus that satisfies a basic biological need and inherently reinforces a behavior without the need for learning.
Water
A transparent, tasteless, odorless, and nearly colorless chemical substance that is the main constituent of Earth's streams, lakes, and oceans, and the fluids of most living organisms.
Grades
Evaluations or assessments of a student's performance in educational settings, typically expressed in letters or numbers.
Punishment
An outcome that reduces the chance of a behavior occurring again.
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