One Reason Executive Judgment Can Be a Particularly Important Source

question 13

Multiple Choice

One reason executive judgment can be a particularly important source of competitive advantage is that judgment:

• A) allows a firm to build a strong reputation.
• B) gains the loyalty of shareholders.
• C) increases human intellectual capacity.
• D) allows for superior bundling of resources.

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Definitions:

Richard Lazarus

A psychologist who was a pioneer in the study of emotion and stress, especially in the context of cognitive appraisal.

Theory of Emotion

A psychological framework that attempts to explain the complex relationships between cognitive processes, physiological responses, and the experience and expression of emotions.

Physical Arousal

The physiological response of the body to stimuli, which can manifest in increased heart rate, energy, and often sexual readiness.

Schachter and Singer

Psychologists who developed the Two-Factor Theory of Emotion, which emphasizes the role of physiological arousal and cognitive labels in emotion.