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Describe a Value Chain Analysis

question 34

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Describe a value chain analysis.How does a value chain analysis help a firm gain competitive advantage?


Definitions:

Transfer Price

The price at which goods and services are sold between divisions within the same company or among affiliated companies.

Contribution Margin

The amount by which a product's sales revenue exceeds its variable costs, indicating how much contributes to covering fixed costs and generating profit.

Production Capacity

The maximum amount of goods or services that can be produced in a given period under normal working conditions.

Lost Contribution Margin

The amount of contribution margin that is not realized due to not selling a product or service, often calculated as the sales price minus variable costs for the unsold units.

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