Keeping in Mind the Authors' Discussion of the Misplaced Approach

question 99

Multiple Choice

Keeping in mind the authors' discussion of the misplaced approach to AIDS prevention,which of the ad campaigns below is LEAST likely to work?

• A) Political ads that use humor.
• B) Ads that use celebrity athletes to endorse athletic shoes.
• C) Ads that do not elicit any emotion from the viewers.
• D) Ads that show a fried egg and say, "This is your brain on drugs."
• E) Pain reliever ads that use charts and graphs.

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Definitions:

Adrenaline Rush

A sudden increase in adrenal hormones in the body, typically in response to stress or threat, enhancing physical performance and awareness.

Neurotransmitter GABA

Gamma-aminobutyric acid, a key neurotransmitter in the brain that inhibits nerve transmission, calming nervous activity.

Norepinephrine

A neurotransmitter and hormone involved in the body's fight or flight response, affecting heart rate, blood pressure, and blood sugar levels.

Physiological Changes

Alterations in the body’s normal biological functions, which can occur in response to various stimuli.