Simpson Incorporated Sells Fishing Lures and Monofilament Leader Material

question 10

Essay

Simpson Incorporated sells fishing lures and monofilament leader material. During June, Simpson distributed 6,000 coupons to receive a free lure to each customer who purchased a dozen spools of monofilament leader material. Through December 31, 2010, Simpson honored 1,200 coupons redeemed. Simpson expects a total of 5,200 total coupons to be redeemed. Simpson sells lures for $1.00 each. The cost of each lure to Simpson is 45 cents. How much should Simpson report as a liability at December 31, 2010?
a. $6,000
b. $1,800
c. $3,600
d. $2,340

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Definitions:

Motivation

The psychological process that initiates, guides, and maintains goal-oriented behaviors.

Mechanistic Perspective

A viewpoint in organizational theory that sees organizations as machine-like, with highly organized, rigid, and controlled structures.

Study of Motivation

The research and analysis of what compels individuals to take action, make decisions, and achieve personal and professional goals.

Motivating Employees

The process of encouraging employees to perform their best by fulfilling their needs and aspirations.