The BCG Matrix Has Two Dimensions

question 19

Multiple Choice

The BCG matrix has two dimensions:

• A)Speed of change, and business life cycle span
• B)Rate of market growth, and relative market share
• C)Strengths of the firm, and weaknesses of the divisions
• D)Relative market growth, and market share

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Definitions:

GDP

The entirety of value generated from goods and services within a country's borders throughout a specific duration sums up what is known as the Gross Domestic Product.

Government Purchases

Expenditures by government for goods and services that directly satisfy collective needs or affect the economy’s total demand.

Investment

Investment pertains to the allocation of resources, such as capital or time, with the expectation of generating an income or profit.

Services

Economic activities that provide intangible products, such as healthcare, education, and financial services, to consumers.