The Key to Success Is

question 65

Multiple Choice

The key to success is:

• A)Having a clear understanding of a firm's strengths and weaknesses and in particular to base strategy on the exploitation of key strengths.
• B)Having a strong main core competence that a firm may rely upon to build its strategy
• C)Being well-placed to exploit a monopoly position
• D)Having key strengths based on low cost.

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Definitions:

Brand Evaluations

The process by which consumers assess a brand's value, quality, and relevance to their needs, influencing their purchasing decisions.

Buyer

A person or entity that purchases goods or services for personal use, resale, or as part of industrial processes.

Influencer

An individual with the power to affect the purchasing decisions of others due to their authority, knowledge, position, or relationship with their audience.

User

An individual or entity that utilizes a product, service, or system.