Spanish Customers View Toothpaste as a Cosmetic While Consumers in the Netherlands

question 39

Multiple Choice

Spanish customers view toothpaste as a cosmetic while consumers in the Netherlands view it as a necessary part of daily hygiene and use three times as much their Spanish counterparts.This example illustrates the importance of which of the following when marketing this product?

• A) cultural differences
• B) nationalistic standards
• C) local content laws
• D) expropriation laws

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Definitions:

Mating Systems

The patterns or strategies of reproduction, including the formation of pair bonds, that species follow to ensure the survival of their genes.

Animal Communication

The transmission of information from one animal to another, such as through sounds, visual displays, or chemical signals, to influence behavior or social interactions.

Instinct

Instinct refers to the innate, typically fixed patterns of behavior in animals that are responses to specific stimuli, guiding survival and reproductive actions.

Innate Behavior

A type of behavior that is hard-wired and genetically coded, manifesting without the need for learning or experience.