Examlex
What is the term for an external supplier that perform all or part of an organizations logistics services?
Peripheral Route
An influence pathway where individuals are persuaded in an argument by factors not related to the substance of the argument, such as the speaker's credibility or attractiveness.
Message Order
The sequence in which messages are arranged and delivered in communication.
Source Credibility
The level of trustworthiness, expertise, and reliability attributed to the origin of information or the speaker.
Peripheral Route
A method of persuasion that relies on superficial cues or peripheral details to influence attitudes, rather than direct, logical argumentation.
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