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Internet Marketing Practices Have Raised a Number of Ethical and Legal

question 49

Essay

Internet marketing practices have raised a number of ethical and legal questions. Why is invasion of privacy perhaps the number one online marketing concern?


Definitions:

Permission

Authorization granted to a user or application to access specific resources or perform certain actions.

Specialty Search Engine

A search engine focused on a specific topic, subject, or type of content, providing more targeted results.

General Search Engines

Web-based tools designed to search the internet for information based on keywords or phrases inputted by the user.

Worthwhile Resource

Denotes a valuable or useful asset, often in terms of information, materials, or tools.

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