Which of the Following Is a Disadvantage of Licensing

question 69

Multiple Choice

Which of the following is a disadvantage of licensing?

• A)The company gains entry into a foreign market at a high risk.
• B)It takes a lot of time for the licensee to gain production expertise and name.
• C)Licensing is a complex way for a manufacturer to enter international marketing.
• D)When the contract ends, the firm may find that it has created a competitor in the licensee.
• E)The licensee does not have the power to buy the company's trade secret.

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Definitions:

Cognitions

Mental processes involved in gaining knowledge and comprehension, including thinking, knowing, remembering, judging, and problem-solving.

Cognitive-Behavioral Intervention

A therapeutic approach that combines cognitive and behavioral techniques to modify dysfunctional emotions, behaviors, and thoughts.

Relational/Problem-Solving Model

A framework in counseling that focuses on the relationship between individuals and how they solve problems together.

Context Specific

Referring to something that is relevant or applicable only within a certain situation, environment, or setting.