What Are the Four Types of SBUs Defined by the Growth-Share

question 54

Essay

What are the four types of SBUs defined by the growth-share matrix?

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Definitions:

Daydreaming

A short-term detachment from one’s immediate surroundings, during which a person's contact with reality is blurred and partially substituted by a visionary fantasy, especially one of happy, pleasant thoughts, hopes, or ambitions.

Implicit Memory

A type of memory in which previous experiences aid in the performance of a task without conscious awareness of these previous experiences.

Procedural Memory

A type of long-term memory for how to perform different actions and skills, essentially the memory of how to do certain things.

Episodic Memory

A type of long-term memory that involves the recollection of specific events, situations, and experiences, including their contexts and associated emotions.