A Customer's Lifestyle Can Be Measured Using the AIO Dimensions

question 65

Multiple Choice

A customer's lifestyle can be measured using the AIO dimensions.What does AIO stand for?

• A)Activities, Interests, Opinions
• B)Achievement, Involvement, Organizations
• C)Accommodation, Investment, Orientation
• D)Acknowledgement, Interests, Observations
• E)Adoptions, Interests, Occupations

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Definitions:

OAKS

An acronym that could stand for various entities or concepts, depending on context, but without specific information, a precise definition cannot be provided.

FAB

An approach highlighting how a product's specific features provide certain advantages that result in tangible benefits to the consumer, providing a different perspective on its importance.

Territorial Evaluation

The process of assessing the potential and performance of a sales territory to allocate resources effectively.

Sales Quotas

Targets set for sales professionals or teams, representing a specified number of products or services to be sold within a certain timeframe.