________ Consists of Arranging for a Market Offering to Occupy

question 47

Multiple Choice

________ consists of arranging for a market offering to occupy a clear, distinctive, and desirable place relative to competing products in the minds of target consumers.

• A) Differentiation
• B) Positioning
• C) Market targeting
• D) Market segmentation
• E) Mass marketing

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Definitions:

Cytoplasm

Region of a cell between the nucleus, or the nucleoid region of a bacterium, and the plasma membrane; contains the organelles of the cell.

Translation

The process by which the genetic code carried by mRNA is decoded to produce the specific sequence of amino acids in a polypeptide chain.

Transcription

The process by which the information in a strand of DNA is copied into a new molecule of messenger RNA (mRNA) by the enzyme RNA polymerase.

Replication

The process of duplicating a molecule of DNA, ensuring that each new cell receives a complete set of genetic instructions.