Price Is the Only Element in the Marketing Mix That

question 24

Multiple Choice

Price is the only element in the marketing mix that produces ________.

• A)revenue
• B)variable costs
• C)expenses
• D)fixed costs
• E)demand

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Definitions:

Structuralism

A theory of consciousness developed by Wilhelm Wundt and his student Edward Bradford Titchener, focusing on breaking down mental processes into the most basic components.

Stream Of Consciousness

A narrative mode or method that attempts to capture the flow of thoughts and feelings that pass through the mind.

William James

A pioneering American psychologist and philosopher, known for his contributions to pragmatism and functional psychology.

John Watson

An American psychologist considered one of the founders of behaviorism, emphasizing the study of observable behavior.