Which of the Following Factors Affects Whether a Consumer Regards

question 4

Multiple Choice

Which of the following factors affects whether a consumer regards something as a category prototype?

• A) Sharing the most associations with members from different categories
• B) Pioneer brands setting a standard for later brands
• C) Brands with the lowest market share
• D) Dominant brands dissolving their ties with lesser known brands
• E) Sharing the least number of associations with other members of its own category

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Definitions:

Antiembolism Compression Stockings

Specially designed stockings that apply pressure to legs to prevent blood clots and improve blood flow, commonly used post-surgery.

Discomfort

A mild form of physical or emotional distress.

Postanesthesia Care Unit (PACU)

A hospital area where patients recover and are closely monitored after undergoing anesthesia and surgery.

Jackson-Pratt Drain

A closed suction medical device that is commonly used as a post-operative drain for collecting bodily fluids from surgical sites.