How Can Marketers Overcome the Availability Bias

question 7

Short Answer

How can marketers overcome the availability bias?

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Definitions:

Cognitive Aspects

Features or components related to the process of thinking and understanding, including perception, memory, judgment, and reasoning.

Partial Frustration Responses

Reactions that occur when an individual encounters obstacles that partially, but not completely, block goal achievement, leading to varied levels of emotion and behavior change.

Stimulus Feedback

Information received following an action or response, which can affirm or modify future behavior.

Counterconditioned

A process in behavioral therapy where an undesired behavior is replaced with a more desirable one through conditioning.