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Cook Wave is one of the first microwave ovens in the market. Initially, the adoption rate of Cook Wave ovens was very slow. The adoption rate increased dramatically as consumers became more aware and knowledgeable of microwave technology and as more products compatible with microwave technology came into the market. The diffusion pattern for this product is likely to be:
Point to Point
A communication or transportation method that directly connects two locations without any stops in between.
Supply Chain
The series of steps involved in manufacturing and distributing a product.
Faster Transportation
refers to the optimization of delivery and shipping processes to reduce transit times and improve the efficiency of moving goods from origin to destination.
Lower Inventories
A strategy aiming to reduce the quantity of goods or materials a company holds in stock to minimize holding costs and increase efficiency.
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