Choosing Select Groups of People to Sell to Is Called,_____

question 90

Multiple Choice

Choosing select groups of people to sell to is called,_____.

• A) mass marketing
• B) niche marketing
• C) differentiated marketing
• D) one-to-one marketing
• E) psychographic marketing

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Definitions:

Net Income

Net earnings of a firm post the subtraction of taxes, costs, and other expenditures from its aggregate revenue.

Significant Influence

The power to participate in financial and operating policy decisions of a business, but not control those policies.

Database

A structured set of data held in a computer, especially one that is accessible in various ways.

Amortized

The process of gradually paying off a debt or spreading the cost of an intangible asset over its useful life for accounting and tax purposes.