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In what circumstance would a company reposition its product?
Government Resource Allocation
The process by which government entities decide how to distribute resources and funds between various projects or sectors.
Competitive Forces
The external factors that influence the competitive position of a firm within an industry, including competition from rivals, potential new entrants, substitute products, bargaining power of suppliers, and bargaining power of customers.
Marginal Benefits
The additional benefits received from consuming or producing one more unit of a good or service.
Marginal Costs
The additional cost incurred in the production of one additional unit of a good or service.
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