Which Statement Is True

question 5

Multiple Choice

Which statement is true?

• A) Personas are not required to identify the optimal target audience.
• B) The secondary optimal target audience is that segment that is has only one of the three attributes described in the text.
• C) There is less competition for the optimal target audience than for other personas.
• D) The optimal target audience represents a very small segment of the overall target audience.
• E) It is easier to identify the optimal target audience on traditional marketing channels.

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Definitions:

Metropolitan Area

A region consisting of a densely populated urban core and its less-populated surrounding territories, sharing industry, infrastructure, and housing.

World Population

The total number of living humans on Earth at a given time.

Largest City

The city with the highest population within a given country, region, or the world, often serving as a central hub for economic, political, and cultural activities.

United States

A federal republic consisting of 50 states, a federal district, and several territories, known for being the world's third-largest country by total area.