Why Was the Dunkin' Run App Considered Successful

question 8

Multiple Choice

Why was the Dunkin' Run app considered successful?

• A) Dunkin' Donut was one of the first to use the mobile space for marketing.
• B) Dunkin' Donuts audience has a high rate of smartphone adoption.
• C) It was creative.
• D) It served a consumer need and wasn't just about marketing.
• E) It included a social gaming element.

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Definitions:

Hindgut

The posterior part of the alimentary canal in some animals, including the distal colon and rectum in humans.

Anus

Lower opening of the digestive tract through which fecal matter is extruded.

Mesoderm

During the early stages of embryonic development, the central layer that eventually develops into the body's muscles, bones, and blood circulation system.

Ectoderm

The outermost layer of embryonic cells, which develops into the nervous system, skin, and hair.