Examlex
The spot price on cocoa is $3,100 a ton. The futures price is $3,180 a ton. The basis is ________ and the market is a(n) ________ market.
Promotional Mix
The blend of different marketing strategies such as advertising, sales promotion, public relations, personal selling, and direct marketing used to achieve business goals and communicate with the target audience.
Strengths/Advantages
The positive attributes and competitive benefits that give a company or product superiority over others in its market.
Weaknesses/Disadvantages
The limitations or shortcomings inherent in an individual, organization, or product that can hinder success or effectiveness.
Advertising
The act or practice of calling public attention to one's product, service, need, etc., especially by paid announcements in newspapers and magazines, over radio or television, on billboards, etc.
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