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Golden Arches
Often associated with McDonald's, this term represents the power of branding and how certain symbols or logos can evoke specific responses or behaviors.
Conditioned Stimulus
A previously neutral stimulus that, after being paired with an unconditioned stimulus, evokes a conditioned response.
Unconditioned Response
A natural, automatic response to an unconditioned stimulus that occurs without any prior learning.
Flavor Aversion Conditioning
A learning process in which an individual associates a particular taste with sickness or nausea, leading to an aversion to that taste in the future.
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