TABLE 14-19 The Marketing Manager for a Nationally Franchised Lawn Service Company

question 202

True/False

TABLE 14-19
The marketing manager for a nationally franchised lawn service company would like to study the characteristics that differentiate home owners who do and do not have a lawn service. A random sample of 30 home owners located in a suburban area near a large city was selected; 15 did not have a lawn service (code 0) and 15 had a lawn service (code 1). Additional information available concerning these 30 home owners includes family income (Income, in thousands of dollars), lawn size (Lawn Size, in thousands of square feet), attitude toward outdoor recreational activities (Atitude 0 = unfavorable, 1 = favorable), number of teenagers in the household (Teenager), and age of the head of the household (Age).
The Minitab output is given below:
-Referring to Table 14-19, there is not enough evidence to conclude that Attitude makes a significant contribution to the model in the presence of the other independent variables at a 0.05 level of significance.

---

Definitions:

Sexual Thought

A mental consideration or reflection on sexual matters, which can involve fantasies, desires, or sexual attraction towards others.

Independent Variable

In experimental and statistical research, the variable that is manipulated or changed to observe its effect on a dependent variable.

Exam Scores

Numerical outcomes or grades resulting from a student’s performance on an academic test or examination.

Room Lighting

The arrangement and type of lighting sources in a space, affecting visibility, mood, and aesthetic appeal.