TABLE 16-8 The Manager of a Marketing Consulting Firm Has Been Examining

question 122

Short Answer

TABLE 16-8
The manager of a marketing consulting firm has been examining his company's yearly profits. He believes that these profits have been showing a quadratic trend since 1990. He uses Microsoft Excel to obtain the partial output below. The dependent variable is profit (in thousands of dollars), while the independent variables are coded years and squared of coded years, where 1990 is coded as 0, 1991 is coded as 1, etc.
SUMMARY OUTPUT
Regression Statistics
Multiple R 0.998
R Square 0.996
Adjusted R Square 0.996
Standard Error 4.996
Observations 17
Coefficients
Intercept 35.5
Coded Year 0.45
Year Squared 1.00
-Referring to Table 16-8, the fitted value for 1995 is ________.

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Definitions:

Differing Perspectives

Variations in viewpoints or opinions among individuals or groups on a particular issue.

Third-Party Intervention

A process where an external entity is involved in resolving disputes, negotiations, or conflicts between parties.

Straight Ranking

A method used in performance appraisals where employees are ranked in order from best to worst on some characteristic.

Sales Manager

A professional responsible for directing and overseeing a team of salespeople, setting goals, and developing strategies to increase sales performance.