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A Small Company in Des Moines Wants to Set Up

question 39

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A small company in Des Moines wants to set up an IT infrastructure for its workforce. The company recently moved to an older building that has solid walls and ceilings. Furthermore, most of the staff likes the flexibility of moving around the open office space to perform work on their laptops. Which communication infrastructure makes most sense for this company?


Definitions:

Price Discriminate

Price discrimination is the practice of selling the same product or service at different prices to different customers, often based on willingness to pay, without a corresponding cost difference.

Complementary Demand

Refers to products or services for which the demand increases or decreases together because they are used together, like smartphones and data plans.

Double Markup

A pricing strategy where a product is marked up twice before it reaches the final consumer: first by the wholesaler then by the retailer, leading to a higher final price.

Upstream Firms

Companies involved in the early stages of production or supply chain, such as raw material extraction or initial processing, before manufacturing.

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