Which of the Following Best Represents a Discrete Service Encounter

question 64

Multiple Choice

Which of the following best represents a discrete service encounter?

• A)Retail banking
• B)Power supplier
• C)Mobile phone company
• D)Emergency surgery
• E)University

Differentiate between personality characteristics and lifestyle traits in consumer behavior.

Understand the significance of problem recognition in the consumer buying process.

Recognize the importance of evaluative criteria in consumer choices.

Understand the concept and implications of cognitive dissonance in post-purchase behavior.

---

Definitions:

Recurring Crisis

Situations of instability or danger that happen repeatedly over a period of time, often requiring urgent attention and intervention.

Self-Concept

An individual's perception and understanding of themselves, including their attributes and who and what they are.

Skilled Care Facility

A healthcare setting providing specialized nursing care and rehabilitation services to patients with varying levels of medical needs.

Situational Supports

Resources and assistance provided to individuals based on specific needs arising from their current circumstances.