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question 33

Multiple Choice

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Definitions:

Research Study

A detailed investigation or analysis conducted to discover new information, validate existing theories, or solve specific problems through methodical and scientific approaches.

Marketing Researcher

An individual or professional specializing in gathering and analyzing data to understand market trends, consumer behavior, and product preferences.

Structured Questions

Closed-ended questions for which a discrete set of response alternatives, or specific answers, is provided for respondents to evaluate.

Primary Data

Data collected firsthand for a specific research purpose, directly from the source, offering fresh and direct insights into the subject of investigation.