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When Price Is Set and Used with the Aim of Maximising

question 51

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When price is set and used with the aim of maximising sales, cash flow and/or profits, we may say that the pricing objective is primarily:


Definitions:

Act On Them

To take action or respond based on specific ideas, feelings, or information.

New Opportunities

Fresh ventures or conditions that present potential for profit and growth in a business or personal context.

Corporate Entrepreneur

An individual within a corporation who promotes innovation and new business development, similar to an entrepreneur within a startup.

Competitive Position

A business's standing or ranking among its competitors in the market, often determined by its competitive advantage.

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