A Service Provider Can Increase the Net Value of a Service

question 63

Multiple Choice

A service provider can increase the net value of a service by doing all of the following except:

• A)adding benefits
• B)adding supplementary services
• C)cutting costs
• D)combination of a, b and c
• E)adding costs

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Definitions:

Interpersonal Attraction

The force that draws people together and creates interest and desire in forming relationships.

Attribution Process

The cognitive process by which individuals infer the causes of their own and others' behavior and events.

Latitude of Acceptance

The range of ideas and opinions an individual finds acceptable or reasonable.

Ingroup

A social group to which a person psychologically identifies as being a member, often leading to favoritism towards ingroup members and prejudice against outgroup members.