Which of the Following Is NOT a Technique That Marketers

question 29

Multiple Choice

Which of the following is NOT a technique that marketers would be likely to use in encouraging word of mouth from satisfied customers?

• A)Referencing other purchasers
• B)Referencing knowledgeable individuals
• C)Paying for the promotion of word of mouth
• D)Presenting and publicising testimonials
• E)Creating exciting promotions

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Definitions:

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Job roles designed for individuals with no or limited experience in a field, often providing the first step in a professional career.

Corporate Downsizing

The process by which companies reduce their workforce to cut costs, improve efficiency, or restructure operations.

Shoshana Zuboff

A scholar and author known for her work on the social and economic implications of digital technologies, particularly the concept of surveillance capitalism.

Computer System

is an integrated set of hardware and software designed to process data and produce output.