Customers Are 'Loyal to Value', Which Means They Are More

question 58

Multiple Choice

Customers are 'loyal to value', which means they are more likely to stay in a service relationship when the:

• A)structural bonds with the seller exceed the social bonds
• B)social bonds with the seller exceed the structural bonds
• C)initial cost of a service is less than later costs
• D)sum of service benefits exceeds the costs
• E)sum of service costs equals the benefits

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Definitions:

Undue Pressure

Excessive stress or persuasion exerted on someone to make them act in a certain way, often leading to discomfort or ethical dilemmas.

Threats

Potential dangers or harms that could negatively affect an individual, organization, or system.

Warnings

Alerts or cautions given to advise someone of potential danger, mistakes, or undesirable outcomes.

Power

The potential or ability to influence decisions and control resources.