According to McClelland, the Most Important Needs for Managers Are

question 75

Multiple Choice

According to McClelland, the most important needs for managers are the needs for

• A)achievement, affiliation, and power.
• B)existence, relatedness, and growth.
• C)motivation and hygiene.
• D)equity and fair treatment.
• E)self-actualization and ego.

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Definitions:

PSAs

Public Service Announcements are communications broadcasted by the media for free, aimed at enlightening the public or modifying societal attitudes and actions regarding a social matter.

Product Placement

A marketing strategy that involves placing branded goods or services within the context of a selected media content for promotional purposes.

Advertising Scheduling

The process of planning when and where advertisements will appear to maximize their effectiveness, considering factors such as target audience habits and media reach.

Creative Team

A creative team comprises individuals with various artistic and creative skills working together on projects such as advertising, marketing campaigns, or media production.