Examlex
Describe and provide examples of at least three nontraditional leadership roles that are emerging as vitally important.
Reseller
An entity or person who buys products or services to sell them, rather than to use or consume them personally.
Multibranding
The marketing strategy that involves a company using two or more brands to market similar products or services to different segments.
Target Markets
Particular segments of prospective customers that a business targets with its marketing strategies and actions.
Wholesaler
An individual or business entity that distributes products in bulk at reduced rates, primarily to retailers instead of selling them directly to end-users.
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