Firms Use Convenience as a Source of Differentiation Advantage by __________

question 4

Multiple Choice

Firms use convenience as a source of differentiation advantage by __________.

• A)making a product easier to find and purchase
• B)promoting a product through advertisements and promotions
• C)making a product identical to other products on the market
• D)selling their products only in the company's exclusive stores

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Definitions:

Dividend Policy

A company's stance on distributing profits back to its shareholders either in the form of dividends or stock repurchase.

Full Capacity

The utmost production capacity a firm can maintain over a certain period under typical situations.

Financial Planning

The process of setting financial goals, policies, procedures, and programs to guide the acquisition, use, and management of financial resources over time.

Operating Policies

Rules, guidelines, and procedures established by a company's management to guide the operations and decision-making within the organization.