Examlex
What issues must be considered in selecting an advertising agency for global advertising?
Basis of Authenticity
The foundation or evidence that verifies the genuineness or truth of something.
Written Contract
A written contract is a legally binding agreement put into written form, outlining the terms and conditions agreed upon by the parties involved.
Enforceable
Capable of being imposed or upheld by legal action.
Parol Evidence
A rule that prevents parties to a written contract from presenting extrinsic evidence of terms that would contradict, modify, or vary the contractual terms written in the document.
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