In Chinese Markets,Nike Had a Problem Using the "Just Do

question 5

Multiple Choice

In Chinese markets,Nike had a problem using the "Just Do It" attitude which was found not to be appropriate.Finally,Nike decided to use Chinese athletes in their promotion.This type of adaptation was needed due to:

• A)the Chinese do not wear running shoes.
• B)ingrained Chinese values which respect authority.
• C)Chinese athletes use Nike shoes.
• D)"Just do it" in Chinese has a negative connotation.
• E)parents do not want their children to see such ads.

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Definitions:

Gene Expression

The process by which the instructions in our DNA are converted into a functional product, such as a protein.

Brain Development

The process of growth and change in the brain's structure and function over the course of a life span, significantly occurring in childhood.

Synaptic Growth

The process by which neurons form new synaptic connections, enhancing the communication pathways in the brain.

Visual Cortex

The part of the cerebral cortex that processes visual information, located in the occipital lobe.