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Pollo Campero,a Chicken Restaurant Chain Based in Central America,is Using

question 36

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Pollo Campero,a chicken restaurant chain based in Central America,is using the following method for expanding operations in the United States:


Definitions:

Shop Online

The act of purchasing products or services over the Internet from websites or online marketplaces.

Eight-Second Rule

A view that customers will abandon their efforts to enter and navigate a website if download time exceeds eight seconds.

Internet Auction

An online platform where goods or services are sold to the highest bidder through a competitive bidding process.

Marketer-To-Consumer

A business model focused on direct communication and transaction between marketers and consumers, bypassing intermediaries.

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