Salespeople Understand This Influence Principle and Will Ask a Prospective

question 9

Multiple Choice

Salespeople understand this influence principle and will ask a prospective buyer questions about their preferences and values and then remind them of how their preferences fit the product.

• A) Consensus
• B) Liking
• C) Consistency
• D) Scarcity

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Definitions:

Qualified Opinions

In the context of auditing, these are statements made by an auditor expressing certain reservations about the financial health or the bookkeeping practices of a firm while generally certifying the financial statements as accurate.

Disclaimers of Opinions

Statements that limit or reject responsibility for the accuracy or completeness of information, often used in legal documents and reports.

Unaudited Financial Statements

Financial reports that have not undergone a formal examination by an independent certified public accountant or auditing firm.

Section 10(b)

A provision of the Securities Exchange Act of 1934 in the United States that prohibits any manipulative or deceptive mechanism in the purchase or sale of securities in contravention of SEC rules.