Which of the following performance measures will increase if inventory decreases and all else remains the same? 
Definitions:
Perceived Risk
The level of risk that consumers believe is associated with purchasing or using a product or service, which can influence their buying behavior.
Behavioral Learning
The process of acquiring new behaviors and knowledge through conditioning and observation.
Cognitive Learning
The process of acquiring knowledge and understanding through thought, experience, and the senses.
Brand Loyalty
A favorable attitude toward and consistent purchase of a single brand over time.
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