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Brandon Production Is a Small Firm Focused on the Assembly

question 10

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Brandon Production is a small firm focused on the assembly and sale of custom computers. The firm is facing stiff competition from low-priced alternatives, and is looking at various solutions to remain competitive and profitable. Current financials for the firm are shown in the table below. In the first option, marketing will increase sales (and costs) by 50%. The next option is Vendor (Supplier) changes, which would result in a decrease of 12% in the cost of inputs. Finally, there is an OM option, which would reduce production costs by 25%. Which of the options would you recommend to the firm if it can only pursue one option? In addition, comment on the feasibility of each option.
Business Function Current Value
Cost of Inputs $50,000
Production Costs $30,000
Revenue $83,000


Definitions:

Top Values List

A feature that allows users to limit the number of records returned in a query result based on their top values according to specified criteria.

Query Results

The data returned after executing a query against a database, often displayed in datasheets or reports.

Validation Text

Text that appears to inform the user of valid input values or notify them of input errors.

Table Tools Fields

Tools available in database management software for adding, modifying, and managing fields within a table.

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