A Market Penetration Strategy Involves Actions Taken to Increase the Sales

question 1

True/False

A market penetration strategy involves actions taken to increase the sales of a product or service through greater marketing efforts or through increased product capacity and efficiency.

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Definitions:

Development

The process of growth or progression through a sequence of physical, psychological, or societal changes and stages.

Classical Conditioning

An educational method that arises from linking an external stimulus with a stimulus that occurs naturally.

Neutral Stimulus

A stimulus that initially produces no specific response other than focusing attention, until it is associated with an unconditioned stimulus.

Meaningful Stimulus

Any input from the environment that is significant and can induce a response because of its relevance to the individual.