The Procedure of Converting Technical Specifications, to Product Features and Benefits

question 9

Multiple Choice

The procedure of converting technical specifications, to product features and benefits, to market needs is called the _____.

• A) dual-drive strategy
• B) just-in-time strategy
• C) T-P-M linkage
• D) customer franchise

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Definitions:

Western Phenomenon

Events, practices, or beliefs primarily observed or originating in Western cultures.

Universal

Applicable to all cases or situations without exception; something that is globally or universally true or relevant.

Passionate Love

Passionate love is an intense emotional state characterized by a powerful desire for another person, often accompanied by physical attraction and deep emotional attachment.

Temporary Insanity

A legal defense claiming that a defendant was incapable of understanding the nature of their actions due to a temporary state of mental instability.