Which of the Following Products Define Wholly New Product Categories

question 16

Multiple Choice

Which of the following products define wholly new product categories and are most likely to require consumer learning or incorporate a very new technology?

• A) Improvised products
• B) New-to-the-world products
• C) New-to-the-firm products
• D) Repositionings

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Definitions:

Basic Set

A fundamental collection of tools, commands, or information that forms the basis of a system or application.

Outlook Items

Various types of content such as emails, calendar events, contacts, and tasks managed within Microsoft Outlook.

Informs

Communicates information or data to others through various means.

Recipient

An individual or entity that receives something, such as an email, package, or service.