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Information About Customers in a Company Database Is Referred to as _________

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Information about customers in a company database is referred to as _________.


Definitions:

Reject

In statistics, to conclude that there is enough evidence to discard the null hypothesis in favor of the alternative hypothesis.

F-Ratio

A statistical measure used in the context of ANOVA, calculated as the variance between sample means divided by the variance within the samples.

Main Effect

The direct impact of an independent variable on a dependent variable in an experimental design, ignoring interaction effects.

Factor A

A term used in experimental design and analysis to denote one of potentially several independent variables being studied for its impact on a dependent variable.

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